by senegalsoftware | Aug 30, 2021 | Marketing
Email is one of the most powerful marketing channels to use. It often offers the highest ROI, and it allows you to scale your presence in a personal way by creating a one-to-one connection with large email lists. It’s a direct line of communication with prospects that...
by senegalsoftware | Aug 25, 2021 | Marketing
Every business eventually gets to the point and realizes that most of its marketing can be automated. It’s almost a no-brainer for big businesses that may have hundreds of thousands of customers to interact with on a daily basis. For small businesses, whether to...
by senegalsoftware | Aug 23, 2021 | Marketing
Email marketing is incredibly tough. However, if done correctly, they can be as beneficial as they are difficult. Many never get the beneficial aspect of email marketing because they’re stopped by the obstacles that come beforehand. Customers are constantly bombarded...
by senegalsoftware | Jun 16, 2021 | Marketing
There is nothing worse than sending out an email, only to realize that there’s an error in it. However, sometimes it’s not just a spelling or grammatical mistake. It can be the UX of a landing page, a broken link, or even just a backend issue. It’s important to...
by senegalsoftware | May 26, 2021 | Marketing
Emails are the perfect way to stay in touch. People skim through emails all the time during their days. However, you want to encourage people to take action when they receive your emails. If you aren’t using the best design for your emails, you may be disappointed by...