by Sarah Hale | Apr 16, 2021 | Marketing
SEO, or search engine optimization, is the practice of optimizing a website or webpage to improve the ranking of a website on search engine results pages (SERPS). The goal for most businesses is to increase their website traffic and rank high for targeted search terms...
by Sarah Hale | Apr 14, 2021 | Marketing
Nowadays, all businesses use email to communicate with their clients. Regardless of the industry you’re in, emails help bring knowledge of your product or service to your reader’s attention, while generating leads. While social media marketing has been on the rise,...
by Sarah Hale | Apr 12, 2021 | Marketing
Values-based marketing campaigns are a way for companies to appeal to their customer’s values and ethics. It lets you shift your marketing from a product-focused approach to a customer-focused one. By doing this, a company can showcase their values as part of their...
by Sarah Hale | Apr 7, 2021 | Marketing
Brand ambassadors have become very common over the past few years. Nowadays, we see them often on social media platforms. They help brands by promoting their products to all of their followers. It helps a brand reach a larger audience and drives sales. The best part...
by Sarah Hale | Apr 5, 2021 | Marketing, Software
Keep your clients close, and your prospects closer with email campaigns and social posts that are engaging, timely, and informative. It’s important to keep your clients and prospects engaged with your company. It helps keep you at the top of their mind. By using...
by Sarah Hale | Mar 31, 2021 | Marketing, Social Media
Brand ambassador campaigns are a great way to get the word out about your company and products. It has become harder for brands to gain consumers trust. This is especially true since consumers trust each other more than corporations pushing out their own product....
